Launch cross-platform sponsorships across video, podcast, and newsletter with Jonny Thomson and Big Think. Put your brand in front of intellectually engaged professionals in weeks, not months.
Custom sponsorship packages built around your campaign goals.
Why change
Brands struggle to reach thoughtful audiences in contexts that feel authentic rather than commercial. Mini Philosophy solves that.
The old way
The Mini Philosophy way
Inside the product
Mix and match formats for a campaign that fits your goals and timeline.
3-5 philosophy videos published weekly across YouTube and Instagram, averaging 1M+ views each. Your brand integrated into content audiences actively seek out.
Long-form conversations with leading thinkers, authors, and cultural voices. Host-read integrations that feel native to the discussion.
Weekly essays delivered to 65K+ engaged readers on Substack. Direct access to an audience that opted in for thoughtful content.
Creator-led branded content with Jonny Thomson. Collaborate on campaigns that align your brand with ideas around decision-making, technology, work, and human behavior.
Step by step
From first touch to real results, without the guesswork.
Tell us your audience, goals, and timeline. We map your brand to the right platforms and formats.
Choose from video, podcast, newsletter, and custom editorial. We build a package tailored to your budget and objectives.
Jonny Thomson and the Big Think team produce sponsorships that feel additive to the audience experience, not interruptive.
Your campaign goes live across YouTube, Instagram, Substack, and podcast platforms - reaching 2.5M+ followers in one coordinated push.
FAQ
Mini Philosophy is a philosophy-focused media property created by Jonny Thomson and published by Big Think that makes timeless ideas accessible and relevant for modern audiences.
Jonny Thomson is a bestselling author and one of the world's leading philosophy creators online, known for translating complex ideas into engaging and practical content. He is a former Oxford philosophy teacher whose books have been translated into 22 languages.
Mini Philosophy publishes across YouTube, Instagram, Substack, podcast platforms, and Big Think's owned media channels.
Available opportunities include podcast integrations, short-form video sponsorships, newsletter ads, custom editorial collaborations, and multi-platform branded partnerships.
The property reaches more than 2.5 million followers, averages over 1 million video views, and has more than 65,000 newsletter readers.
Yes. Sponsors can collaborate on custom creator-led campaigns with Jonny Thomson, editorial partnerships, and integrated cross-platform activations.
Yes. Mini Philosophy operates within Big Think's premium editorial ecosystem and focuses on thoughtful, educational, and culturally relevant content.
Mini Philosophy combines intellectual credibility with mass accessibility, delivering philosophy and big ideas in formats optimized for modern digital audiences. Very few media properties operate successfully at both intellectual depth and mainstream scale.
Take the next step
Book a call to design a sponsorship package tailored to your campaign goals and timeline.
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